App Growth
App Growth for Restaurant Brands
Why download volume is the wrong first metric for restaurant apps, and what actually drives repeat ordering, retention and lifetime value once a guest installs.
Riyadh, Saudi Arabia
Faisal Dajam
Growth Marketing, E-Commerce & Loyalty
I am a growth marketing, e-commerce and digital marketing professional with 5+ years of experience across five sectors: e-commerce, F&B restaurants, hospitality, travel & tourism, and real estate.
I lead growth marketing, e-commerce, loyalty, performance marketing, CRM, MarTech, app growth, and customer experience (CX) initiatives across digital channels.
For me, growth goes beyond advertising and acquisition. My work focuses on building scalable, data-driven growth systems that connect acquisition, engagement, retention, and loyalty across the full customer journey.
About
Faisal Dajam
E-Commerce & Loyalty Marketing Manager
Growth Marketing, E-Commerce & LoyaltyI work across growth marketing, e-commerce, loyalty and CRM, at the intersection of digital experience, customer engagement and retention. My focus is building growth systems — not just campaigns — that compound customer value over time: from acquisition, through onboarding and engagement, into loyalty and long-term retention.
I care about the practical mechanics of growth: clean data foundations, well-built MarTech stacks, and marketing that respects the customer while still moving the numbers that matter.
Blog
Coming Soon
Insights on marketing, growth, and e-commerce are coming soon.
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Loyalty
Loyalty Programs and Customer Lifetime Value
A look at how well-designed loyalty mechanics shift the economics of a customer relationship — and why most programs fail to move CLV at all.
MarTech
MarTech Foundations for Scalable Growth
Before adding another tool to the stack, get the foundations right. The data, integration and governance layer that makes every future campaign easier, not harder.
Contact
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